Bank of Cyprus going social with Divine Advertising!

Some great industry news from our friends over at Divine Advertising (Like, Follow or Cirlce). Guess the social media revolution in Cyprus is going into phase 2. Maybe now, companies will prefer to go with creative powerhouses over self-proclaimed ‘gurus’. Maybe..

The Bank of Cyprus reaches an agreement with Divine Advertising

On the 14th of December, a new contract was signed between the Bank of Cyprus and Divine Advertising Ltd. Recognising the shift in consumer behaviour and the fact that the internet has changed the way at least 3 generations receive information, the leading banking institution in Cyprus has come to an agreement with one of the most specialised social marketing companies in Cyprus. Divine Advertising was one of the first agencies to implement strategic social media in Europe and as such has revolutionised the way branding and communication builds brand advocacy within social circles.

We expect that some time in the New Year, the Bank of Cyprus will take its first steps on the social ladder and this new co operation could lead to some very exciting developments.

Snatched: from the Divine Advertising blog.

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