Homepage Ads kick in, and why Apple’s geniuses will close Facebook tabs faster!

Some users, like Ryan Spoon, have already seen the implementation of Facebook’s newest media offering, a homepage take-over advertisement for eBay. A large display area on one of the most popular ‘left on screen’ pages we’ve ever seen, that ties in with a pretty useless* social advert displayed in the bottom right hand corner. As […]

Why targeted ads are good for you.

There are many campaigns around the internet trying to stop companies like Facebook and Google from using the information you share with them to target ads at you, but we disagree with them. Not only as marketeers, but mostly as consumers, we find that the more targeted an advert is, the more successful it is. […]

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